Our evolution continues...

West Canadian Digital Imaging is now WCD!
Learn more about our exciting new brand and the journey we took to get here.


On-Demand Print & Information Solutions

Discover more ways to cultivate seamless connection—with customers, employees and information.

Share your story, empower your people and transform your business with our creative, personalized and integrated services.

Keep up with our latest news, updates and information

Integrated solutions enabled by industry-leading technology.

Wherever you are on your journey to Digital Transformation, we are here to support you with our integrated ecosystem of software solutions. Click on each image to find out more.

Kofax Intelligent Automation software platform helps organizations transform information intensive business processes, reduce manual work and errors, minimize costs and improve customer engagement.

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Organize your content based on what it is, not where it’s stored. M‐Files offers a single platform that connects all of your core business systems, applications and devices, allowing you to find and share information securely and quickly.

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Locate information efficiently, increase information security and simplify your document management processes using ImageConnect, an on‐premise Enterprise Content Management system that offers sophisticated search and reporting functionality.

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Your employees are your brand ambassadors and your marketing materials are their toolkit. With a WebConnect digital storefront, teams are empowered to order printed supplies while your organization maintains reliable brand control.

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" The staff is professional, friendly, experienced and always looking for new, fresh and hip ways to help you express your creative ideas. Looking forward to working with them on all our future campaigns."

" Creating a stand-out direct mail piece is one thing. Satisfying our rigorous brand standards is something else entirely. WCD delivered an innovative product that connected quite powerfully with our audiences. We were very impressed with their ability to adhere to our brand guidelines while delivering a superb direct mail piece."

" WCD maintains the same level of service that they come to the table with. Dependable and reliable—WCD is virtually an extension of our own business."

" We only print what we need, when we need it, making it easy to manage marketing materials and customizable collateral. Our investment in the WebConnect print-on-demand solution has proven to be worth every penny. It’s been of tremendous value to ATB."

" Our past vendor didn’t like the idea of quarterly meetings. When we made the transition to WCD it opened a door to new ideas and a different way of doing business. Now we meet quarterly to discuss reports and have open lines of communications with all WCD employees. Everyone is quick to respond to questions and able to deliver results."

" Thanks for the extra effort you took to complete this project! That’s the reason I would bring your team with me wherever I go… you are not just super talented, but you're also amazing partners."

Success Stories

Large Canadian Utilities Company Reduces Risk and Improves Employee Experience

Discover how WCD helped a large Canadian utilities company respond to service calls quicker and more efficiently.

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Premier Office Tower Implements Efficient and Secure Messenger Office Services for High-End Clientele

Find out how this premier twin-tower office complex maintains a secure, trackable chain of custody and efficiently manages 12,000+ incoming and outgoing packages.

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University of Calgary On-Campus Print Centre Experience is Transformed with Process Innovation and Outstanding Service

Learn how the University efficiently prints and and accurately scans thousands of student exams all within a tight 48-hour turnaround time.

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ATCO Maintains Brand Consistency and Tracks Print Spend with Custom Web-to-Print Storefront

Learn how their employees can easily access and print up-to-date corporate materials while the organization maintains reliable brand consistency using WebConnect.

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Online Photobook Platform Improves Customer Reviews with a Reliable Print Partner

Learn how the organization has reduced shipping costs and improved speed of delivery, resulting in happy customers and contributing to the organization's stellar reputation.

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Connect with an expert today.

Latest Blog Posts


How to Create a Custom Calendar in 5 Easy Steps

The new year is just around the corner! If you’re looking for a way to share memories and milestones from the past year, all packaged neatly as a gift for your customers or loved ones, then a custom wall calendar is calling your name. Why do wall calendars make the perfect gift? They’re low cost, easy to create, and most of all, they’re useful for almost anyone throughout the entire year. Printed in vivid colour with quality finishings, your calendar can showcase art, photography or creative designs hand picked by you. Ready to start creating your calendar? Let’s break the process down into five simple steps. Jump to the step you need: Choose a calendar themePick a calendar size Design your calendarSelect from our calendar binding optionsChoose your paper stock Rather get one-on-one help? Give us a call > Choose a Calendar Theme Whether you’re designing a calendar for your brand or for personal use, the first step is to pick a theme. What vibe do you want your calendar to give off? Is it elegant and upscale, or country western? Clean and classic, or pretty in pink? Having a theme in mind will help you determine the colours, fonts and stylistic elements to use during the design process. Not sure what theme to use? If you’re personalizing your calendar with images or art, that can be a good place to start. Have a look at the list of common content themes people use when creating personalized calendars below to help get your ideas flowing. If you’re adding wedding photos to your calendar, you might want to pick a more elegant theme. On the other hand, a calendar full of photos of your trip to Greece might have a Grecian theme. Common content themes for personalized calendars: Family photos Brand photos Year in review Travel and trips abroad New babyWeddingsPetsRecipesNature Pick a Calendar Size Before you can start designing your calendar, you’ll need to pick a size. Standard wall calendar sizes are as follows: 12 x 12” Calendars 12 x 12 calendars are typically wire bound with a hole punch at the top for hanging—meaning when they’re on display, they are 24” in length. This makes for a stunning and eye-catching display that’s often preferred for people showcasing high-end images in their calendar. 8.5 x 11” Calendars 8.5 x 11 calendars are the perfect option for displaying your images and special dates—just in a slightly more compact space. These calendars are typically printed in horizontal landscape format, but it is possible to print them in vertical portrait format if your calendar features images of that orientation. Design Your Calendar Now that you've picked a theme and a size, it's time to design your calendar. There are many ways you can do this depending on your skill level, so we've broken down some options below. I have no design experience Not a clue where to get started when it comes to designing your calendar? Luckily, there are many easy-to-use online tools at your disposal. For complete beginners, platforms like Mixbook make it easier than ever. Simply select from their library of templates, drag and drop your photos, and customize the text to your liking. The best part? WCD is Mixbook's Canadian print partner, so you're guaranteed efficient printing and delivery across Canada. Get started with your Mixbook Calendar > I have design experience If you're an experienced designer, Adobe InDesign is the best tool to lay out your calendar's creative file. You can start from scratch or use online tools like iStock or Getty Images to search for calendar templates, saving you from laying out dates and important holidays. When you're finished, remember to export your calendar as a print-ready PDF with bleed and crop marks. Calendar Binding Options Depending on the type of calendar you're printing, there may be two binding options available to you. As seen below, saddle stitching is when staples are placed along the spine of the calendar. On the other hand, wire binding (available in silver or black) makes for a higher end look. In this case, the calendar is hole punched along the spine and wire is fed through, allowing the calendar to lay completely flat when it's open to each page. For larger 12x12" calendars, only wire binding is available. Choose Your Paper Stock The finish and weight of the paper you choose can have an unexpected but dramatic impact on the finished product. For a more quality finish and feel, you might pick a heavier weighted stock with more substance. If your calendar features fine art or photography, semi-gloss paper is typically best for photo quality prints. Often, people will select a heavier cover weight for the cover pages and a lighter text weight for the calendar's inside pages. Whatever the case, ask your printer for a recommendation. Print Your Custom Wall Calendar Ready to print your custom wall calendar? Look no further than WCD! We specialize in printing quality products like calendars, business cards, books, direct mail and more. Send us your files online or contact our team to get started today.

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How to Personalize Campaigns with Variable Data Printing

Have you ever received a highly personalized piece of direct mail from one of your favourite brands? What about a wedding invitation that had your name and address inscribed on the envelope? Odds are, both of these materials were made using Variable Data Printing—a technique that customizes print materials to feel curated and relevant to you. Why Variable Data Printing? Studies show that 63% of marketers agree that personalization increases customer interactions and conversion rates. As consumers, we respond better to information that is specific to us than we do to mass communications. Luckily, Variable Data Printing makes that personalization a breeze to achieve. Ready to learn more? Let’s dive into the basics: What is Variable Data Printing?How does Variable Data Printing work?Examples of Variable Data PrintingWhy clean data is critical for Variable Data Printing What is Variable Data Printing? Variable Data Printing (VDP) is a process that allows you to print large batches of personalized materials all in a single print run. Rather than creating hundreds of digital files with unique data on each (like an address), VDP enables you to use one creative file and merge it with a data source to personalize each piece. With VDP, you can personalize almost anything on a printed piece, including: Name and addresses Images and logosLocation (i.e. for franchises)ColoursSpecial promotions Take for example the postcards below. The piece on the left is a generic postcard printed in a bulk run without personalization and was likely delivered to everyone in the neighbourhood. While this can also be an effective method of advertising, let's shift to the sample on the right. This piece uses Variable Data Printing to personally address the recipient by name and show her examples of houses sold on her street within the last month. Which ad do you think is more likely to peak Janet's interest? How does Variable Data Printing work? Using a data source like an Excel spreadsheet that’s been exported from your CRM, advanced digital printing technology within a printing press pulls the data and inserts it into a template. Revisiting our wedding invitation example, you might have the basic design of the invitation made into a template, but variables like your guest’s names and address information are then merged into the file automatically with VDP. This prevents marketers from having to do manual and time consuming data merges. Examples of Variable Data Printing In a world where 84% of consumers want to be treated like a person rather than a number, Variable Data Printing is a simple and effective way to employ the power of personalization. Here are a few ways businesses use VDP to connect with their customers today. Appointment reminders Have you ever received a postcard from your dentist reminding you that it’s time for your annual cleaning? How about from your car dealership when it’s time for an oil change? Using data from your CRM, it’s easy to set up time-based automations that export your lists to be sent off to your digital printing partner. Upselling Many retailers use VDP for upselling to customers post-purchase. Take for example a store that sells hot tubs. After the client’s new purchase is delivered, they send a special offer with 10% off accessories and cleaning supplies. With VDP, they can swap out text and products to make the ad relevant to the customer’s specific model of hot tub. Shopping Cart Abandonment The average eCommerce shopping cart abandonment rate is a whopping 68%. Marketers have determined an effective way to entice those customers to come back using VDP. Sending a piece of direct mail that shows the specific items from the shopper’s abandoned cart, they’ll offer a discount code to complete their purchase—a cost-effective way to increase conversions. There are many creative strategies marketers can use to personalize their direct mail campaigns and increase customer loyalty, retention and revenue with VDP. Want to brainstorm ideas for your business? Chat with our team at WCD Creative > Why Clean Data is Critical for VDP Printers can’t detect spelling errors or false information—they’re simply fed data that’s then merged onto a printed piece. Because of this, maintaining a clean data source is critical to a successful campaign. Here are a few ways you can prepare your data: Collect it often and everywhere It’s likely that you already have a treasure trove of customer data. For some businesses with more sophisticated CRMs, this data is already maintained and stored in a central location. For others, it might be spread across systems and sources. If you’re collecting information like addresses, names, contact details, purchase history, preferences and other valuable information, make sure to save it somewhere central so you can personalize your customer’s communication. Commit to keeping it clean Data entry can be messy. If a customer is filling out a website form and that information is then merged into your CRM, the information will stay there exactly as they typed it. Maintaining a clean database means checking for spelling, grammar errors, capitalized text and other details. It also means updating information as it changes to the best of your ability. For example, if your B2B contact moves to a new company, update that information in your CRM. Variable Data Printing with WCD As one of Canada’s leading digital printing providers, WCD is well equipped to guide you through your Variable Data Printing campaign. We’re also Canada Post Smartmail Marketing Expert Partners—meaning we’re great at designing, printing and distributing direct mail campaigns that are proven to convert customers. Curious how your marketing team can use direct mail to reach ambitious goals? Let’s collaborate.

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5 Step Guide to Digitizing Corporate Records

5 Step Guide to Digitizing Corporate Records In a world of big data, digital information is proliferating each day. While many businesses have adopted new cloud-based technologies to manage the day-to-day, there’s another not-so-digital cloud of data lingering over them that has yet to be dealt with—their physical records.Those endless rows of filing cabinets left to collect dust in the far reaches of office storage aren’t going anywhere, leaving business leaders with a lingering question: how do we efficiently and sustainably manage all of these paper records? In this article, you’ll find simple advice on how to digitize your corporate records and go paperless once and for all. Let’s get started with the step-by-step basics: Define the scope of your collectionCreate a strategy for scanning your records Get organized and prepare files for scanningDecide how to digitally store and manage data Create a plan for day-forward records Rather cut to the chase and get expert guidance? Contact us today > 1) Define the scope of your collection of documents Before you can create a plan of attack, you need a full birds-eye view of what your physical records environment looks like. This includes the volume of your records, where they’re located, compliance requirements and more. Start by asking yourself the following questions. Location Are your records stored in filing cabinets? In bankers boxes? Are they all on-site at your corporate head office, or do other collections exist in storage facilities or at your field locations? Volume Do you have an accurate estimate of the volume of records you have in storage? As a general rule of thumb, one banker's box or linear square foot of storage (roughly that of a single filing cabinet drawer) holds approximately 1,800 pages. Usage Are these documents being utilized by anyone in the organization? How much of your collection (if any) can be recycled? What value exists within these stored files that you should make available digitally? Compliance Are there any compliance requirements you need to adhere to in this process? This question is particularly important for businesses in industries that have stricter regulatory standards, such as finance or insurance. If there’s a chance a document will be used in legal discovery or for evidence, it must adhere to compliance and chain of custody regulations. 2) Create a strategy for scanning your records Once you’ve determined the scope of your records collection, you can make an informed decision about converting them in-house or hiring third-party support. If your records collection is relatively small and you have sufficient internal resources, skills and processes in place, it may be feasible for you to digitize the records in-house. On the other hand, undergoing digital transformation can be a tremendous undertaking—and for some organizations, an expert partner is well worth the investment. Here are some of the reasons choosing an expert partner could save you time and money: Technology If your records collection is large, it would be cumbersome for your in-house staff to scan one document at a time. Leading technology like our IBML scanner can accurately scan and index up to 430 pages per minute. Expertise Digitizing a records collection is so much more than scanning pages. It requires knowledge of digital file storage, metadata, cloud-based ECM technology, compliance, records retention and more. The right partner will guide you through every step of the process with ease. Human Capital It’s likely that your employees’ time isn’t best spent on tasks that aren’t directly related to their job duties—and digitizing a records collection isn’t a feat that can easily be done off the side of a desk. With outsourced resources, your project will be completed with care and in a timely fashion. 3) Get organized and prepare files for scanning Transportation Unless you're scanning your records on site, you'll need to arrange for secure transportation from storage. Working with WCD, we'll arrange to retrieve and transport your records to our secure scanning facilities in Calgary or Edmonton following a strict chain of custody process. Here, records are securely stored until the scanning project is complete. Document preparation Document preparation for scanning can include removing pages from binders, removing staples and other fasteners, folding down corners and ironing out wrinkled pages. If this all sounds too tedious, don't fret—our digitization experts can handle it all. Document retention Before the digitization process begins, you'll need to decide what you want done with the records post-scanning. Often, companies want records securely destroyed but in some cases, they need to be returned to their original format (including re-stapling, placing pages back in binders, etc.). Your account executive will discuss the options with you. 4) Decide how to digitally store and manage data Do you already have an Enterprise Content Management (ECM) solution in place at your organization? If so, is it able to accommodate and effectively organize your new digital records collection? An ECM consultant will help you develop a strategy for storing and organizing this new information in a way that makes it easy for employees to access, search for and find information. If you don't have an existing ECM solution, here are some of the factors to consider when choosing one: Complexity of your information environment Do you have several departments that each need their own repository, or are you a smaller business that needs a single place to store information? The higher the volume and complexity of your records collection, the more likely you'll need a more sophisticated platform. Metadata requirements What type of search functionality do you need to retrieve documentation? For some records collections, this could be as simple as the ability to search for a file name. For larger digital environments stored across systems, ECM technologies like M-Files can help you search for and locate information in a matter of seconds by pulling advanced metadata like keywords within a document. Permission controls Do you require advanced measures for granting access to documentation, or are you fairly lenient? For organizations with stricter governance policies that are looking to protect sensitive information, consider opting for an ECM system that has built-in controls. 5) Create a plan for day-forward records As you organize records into an Enterprise Content Management (ECM) system, you'll want to develop a solid framework for your day-forward strategy. Put simply, a day-forward strategy determines how you will manage paper documents created from a certain date forward—mainly to prevent a new collection of physical documents from being created. For some organizations, this is as simple as stating that any physical records created in the future will immediately be scanned and digitally retained in the new ECM system. This prevents costly records management and scanning projects in the future, and encourages staff to get accustomed to saving documents in a central, accessible location. Your plan should address standard processes and accountabilities for day-forward scanning. Ready to go paperless? WCD is a leading Canadian provider of document imaging and storage solutions. Discover ways we can help your organization go paperless once and for all by reading about our Information Solutions.

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