04.21.2023
WCD is thrilled to announce our appointment as the Official Print Partner to the Calgary Stampede—the world-renowned not-for-profit community organization that celebrates western heritage, culture, and community spirit.
The partnership between WCD and the Calgary Stampede is a win-win for both organizations that have a shared goal of driving positive engagement throughout both local and national communities. WCD will support the Stampede by helping them share their story and connect with their customers, volunteers, and stakeholders through high-quality print, signage, and creative design.
“We wanted to solidify the partnership between our two long-standing, Calgary-based organizations who pride ourselves on shining a national and global light on Alberta, while also positively engaging our local community,” says Karen Brookman, WCD’s president and CEO.
“Our purpose at WCD is to help organizations like the Calgary Stampede connect with people—and we’re excited about the opportunity to do that by breathing life and colour into this year’s events through our expansive suite of services.”
WCD has been working with the Calgary Stampede for over a decade, providing many of their print and signage needs including those related to BMO Kids Zone, The Dog Bowl, Stampede Lotteries, and the fulfillment and distribution of their two t-shirt campaigns (Come Hell or High Water and We Will Ride Again!). The organization hopes this news will help to increase national brand awareness and establish WCD as a strong contributing member of the Calgary Stampede sponsorship community.
Through the Stockmen’s Club Sponsorship, WCD becomes the Official Print Partner, which also includes our continued title sponsorship of the WCD Volunteer Lounge, a cool private dining room on the grounds where Calgary Stampede volunteers can take a quiet break and recharge throughout their busy 10 days.
We are excited about this partnership and looks forward to supporting the Calgary Stampede in its mission to preserve and celebrate Calgary’s western heritage, culture, and community spirit. To follow along with our journey behind-the-scenes at the Calgary Stampede, follow our Instagram and LinkedIn.
ABOUT THE CALGARY STAMPEDE
The Calgary Stampede, which began in 1912, is more than just an annual celebration. At its core is a purpose to preserve and celebrate Calgary’s western heritage, culture and community spirit.
The Stampede also aims to give back to the community through over 2,500 volunteers who host events across the city and support community celebrations, empowering youth by providing opportunities to pursue their passions in performing arts, providing economic benefit to Calgary and surrounding areas, creating jobs for over 3,500 young seasonal workers and 1,500 year-round employees, and promoting agriculture and agri-food through classroom training and interactive hands-on experiences for more than 50,000 youth throughout Alberta.
For more information, contact:
Jennifer Brookman | Vice President, Sales & Marketing
marketing@wcdconnect.com